Our Products / Aeterna Labs analyses and categorises web content to provide contextual segments. This page lists our publicly available segments, which can be used through Xandr, Pubmatic and Equativ.

The available public segments are cateogrised into the following types:

Standard
Generic content driven contextual segments.

Seasonal
Contextual segments describing seasonal and event specific contexts.

Bespoke
Customer specific, non-public segments, crafted for single-campaigns.

Our segments are divided into markets and categorized into multiple tiers mimicking the IAB categories where suitable.

If there is a market or segments missing, contact us.

Download as CSV

	Segment Name	Type
	Aeterna DA \| Automotive	Standard
	Description Broad category segment about cars, motorcycles, and other vehicles, including reviews, news, and technical information. Suitable for automotive brands and accessories.
	Aeterna DA \| Automotive - Commercial Trucks	Standard
	Description Content about commercial trucks and lorries.
	Aeterna DA \| Automotive - Electric Vehicles	Standard
	Description Content about electric vehicles, including reviews, news, and comparisons. Suitable for electric vehicle manufacturers, charging station providers, and automotive technology companies.
	Aeterna DA \| Automotive - Green Vehicles	Standard
	Description Green vehicles refers to vehicles that are environmentally friendly, with the aim to reduce emissions and minimize their impact on the environment.
	Aeterna DA \| Automotive - Luxury Cars	Standard
	Description This segment is composed of content that targets luxury car enthusiasts, including reviews, news, and features on high-end vehicles. Ideal for luxury car brands and auto dealerships.
	Aeterna DA \| Automotive - Motorcycles	Standard
	Description News, reviews, and trends in the world of motorcycles, scooters, and other two-wheeled vehicles.
	Aeterna DA \| Books and Literature	Standard
	Description Content focused on the world of books and literature, including book reviews, author interviews, and literary analysis. Suitable for bookstores, literary magazines, and publishing companies.
	Aeterna DA \| Business and Finance	Standard
	Description Content about business and finance, including corporate news, market analysis, and investment advice. Suitable for a wide range of advertisers, including financial services companies, banks, and business media outlets.
	Aeterna DA \| Business and Finance - Agriculture	Standard
	Description Articles about agriculture, farming, and the food industry, including coverage of the latest trends and technologies in agriculture, as well as analysis of the economic and political factors that affect the industry. Suitable for agricultural equipment manufacturers, seed companies, and agribusinesses.
	Aeterna DA \| Business and Finance - Banking	Standard
	Description Content about the financial sector, including banks, credit unions, and other financial institutions. This coverage includes news about banking regulations, mergers and acquisitions, financial performance, and controversies surrounding the industry.
	Aeterna DA \| Business and Finance - Economy	Standard
	Description Content about the financial system, business, finance, and government policy. Including discussions of economic trends, such as fluctuations in the stock market or changes in employment rates, as well as analyses of factors driving these trends.
	Aeterna DA \| Business and Finance - Energy	Standard
	Description Content about the production and distribution of energy sources, such as oil, coal, natural gas, nuclear, and renewable energy sources like solar, wind, and hydro power.
	Aeterna DA \| Business and Finance - Insurances	Standard
	Description Articles and content about insurance policies, coverage, and claims. Suitable for insurance providers.
	Aeterna DA \| Business and Finance - Investing	Standard
	Description Content about investing, including stock market analysis, financial advice, and investment product reviews. Suitable for financial services companies, investment platforms, and financial media outlets.
	Aeterna DA \| Business and Finance - Logistics	Standard
	Description Content about shipping, transportation, supply chain management and inventory control.
	Aeterna DA \| Business and Finance - Personal Finance	Standard
	Description Content about a wide range of personal finance topics, such as budgeting, saving for retirement, paying off debt, and understanding credit scores.
	Aeterna DA \| Business and Finance - Small Enterprises	Standard
	Description Content about small enterprises, including entrepreneurship, business strategy, marketing, finance, and management. Advertisers in the finance, accounting, small business support, and business software industries, as well as companies offering business-related products and services to small business owners, may find it suitable.
	Aeterna DA \| Careers	Standard
	Description Content about the job market, employment trends, and career development. This includes coverage of job openings and job market conditions, as well as updates on the latest hiring trends and salary information.
	Aeterna DA \| Culture	Standard
	Description Content about cultural topics, including art, literature, theater, and film. Suitable for art galleries, museums, and cultural institutions.
	Aeterna DA \| Culture - Fine Art	Standard
	Description Content about the fine art, including artists, museums, and galleries. Suitable for art, culture, and entertainment brands.
	Aeterna DA \| Education	Standard
	Description Content related to education, including primary, secondary and tertiary education, skill development and adult education. Suitable for education service providers, educational toy and game brands, and study aid brands.
	Aeterna DA \| Entertainment	Standard
	Description Broad category segment containing content on all types of entertainment, including topics such as film & TV, music, celebrities and theater.
	Aeterna DA \| Entertainment - Celebrities	Standard
	Description This segment is made up of articles discussing the latest news and gossip on famous personalities. Perfect for brands in the entertainment industry.
	Aeterna DA \| Entertainment - Events and Attractions	Standard
	Description Content about events and happenings in the entertainment industry, including concert and festival coverage, movie and TV reviews, and interviews with celebrities. Suitable for event planning companies, music and entertainment venues, and entertainment-related brands.
	Aeterna DA \| Entertainment - Film and TV	Standard
	Description Content about film and television, including topics such as movie and TV show reviews, celebrity news, and behind-the-scenes content. Advertisers in the entertainment, media, and streaming industries, as well as companies offering products and services related to film and TV, may find it suitable for targeting individuals with an interest in movies and television.
	Aeterna DA \| Entertainment - Music	Standard
	Description Content about music, including album reviews, concert coverage, and interviews with musicians. Suitable for music streaming services, concert venues, and musical instrument manufacturers.
	Aeterna DA \| Entertainment - Royalties	Standard
	Description Content about the lives and lifestyles of royalty and nobility, including news, gossip, and historical analysis. Suitable for brands in the luxury and high-end lifestyle space.
	Aeterna DA \| Environment	Standard
	Description Content related to the natural world and human impact on it, such as climate change, pollution, and conservation efforts. Also including environmental issues and the actions being taken to address them.
	Aeterna DA \| Environment - Climate Change	Standard
	Description Content about climate change, including news, research, and policy analysis. Suitable for environmental advocacy groups, renewable energy companies, and sustainability-focused brands.
	Aeterna DA \| Environment - Oceans	Standard
	Description Content about the current state of our oceans and their ecosystems, including issues such as marine pollution, overfishing, climate change and its effects on ocean temperature and acidification, and the conservation of endangered species and their habitats.
	Aeterna DA \| Environment - Sustainability	Standard
	Description Content about environmental sustainability, including topics such as renewable energy, conservation, and eco-friendly practices. Suitable for advertisers in renewable energy, environmentally friendly products, and sustainability industries.
	Aeterna DA \| Family	Standard
	Description Articles pertaining to family-related topics such as parenting, relationships, and family-friendly activities. Relevant for advertisers targeting families or those in the parenting and family-oriented industries.
	Aeterna DA \| Family - Parenting	Standard
	Description Identifies content discussing family and parenting, such as parenting advice, child development, and family-oriented products and services. Suitable for advertisers in the parenting, family, and children-related fields who want to align their advertising with the interests of their target audience.
	Aeterna DA \| Family - Relationships	Standard
	Description Content about relationships.
	Aeterna DA \| Food and Drink	Standard
	Description Content about food and drink, including recipes, restaurant reviews, and drink recommendations. Suitable for food and beverage brands, grocery stores, and kitchenware companies.
	Aeterna DA \| Gaming	Standard
	Description Identifies content related to gaming, including video games, gaming news, reviews, tips and tricks, esports, and gaming accessories and merchandise.
	Aeterna DA \| Home and Garden	Standard
	Description Content related to home improvement, decorating, and landscaping, including DIY projects, product reviews, and inspiration for home decor. Suitable for home improvement stores and home decor retailers.
	Aeterna DA \| Lifestyle	Standard
	Description Content that relates to general lifestyle topics, such as health and wellness, personal development, home and family. Suitable for a wide range of advertisers, including retailers, personal care brands, and home goods companies.
	Aeterna DA \| News	Standard
	Description Content about current events and breaking news from around the world, covering a range of topics. Suitable for news outlets, digital media companies, and news-related apps.
	Aeterna DA \| News - Emergency Services	Standard
	Description Content about public protection & emergency services, e.g police, firefighting and hospitals. in Danish
	Aeterna DA \| News - Emergency Services	Standard
	Description Content about emergencies that involve police, firefighting or ambulances.
	Aeterna DA \| Politics	Standard
	Description Content about politics, including coverage of parliamentary proceedings, political parties, and election campaigns. Suitable for news outlets and political organizations.
	Aeterna DA \| Politics - Danish Politics	Standard
	Description Coverage and reporting of political events, issues, and personalities that are specific to Denmark. This include coverage of elections, government policies, legislative debates, and political scandals
	Aeterna DA \| Politics - Foreign Affairs	Standard
	Description Content about foreign affairs such as international politics, diplomacy, security, trade and economic relations, as well as major international events and trends.
	Aeterna DA \| Politics - Law	Standard
	Description Content about political issues, laws and jurisdiction, including current events, policy analysis, and legal news.
	Aeterna DA \| Real Estate	Standard
	Description Content about buying, selling, and renting of property, as well as construction, zoning, and development. Including updates on housing market conditions, property prices, and mortgage rates
	Aeterna DA \| Science	Standard
	Description Content about scientific research and discoveries, including news, interviews with experts, and explanations of complex scientific concepts. Suitable for science museums, educational brands, and research organizations.
	Aeterna DA \| Science - Weather	Standard
	Description Articles that cover the latest weather forecasts, weather-related news, and analysis of extreme weather events. Suitable for climate-related companies, outdoor retailers, and insurance companies.
	Aeterna DA \| Seasonal \| Holidays	Seasonal
	Description Content about the holidays, including gift guides, recipes, and decorating ideas. Suitable for retail and lifestyle brands.
	Aeterna DA \| Seasonal \| Nobel Prize	Seasonal
	Description Identifies content discussing Nobel Prize-related events, winners, nominations, and ceremony. Suitable for advertisers in the cultural, educational and scientific fields who want to align their advertising with the interests of their target audience.
	Aeterna DA \| Shopping	Standard
	Description Content about shopping, including product reviews, shopping guides, and deals. Suitable for brands in the retail and e-commerce space.
	Aeterna DA \| Social Media and Communication	Standard
	Description Content about the use of social media where individuals and influencers connect, share information and communicate with each other. Examples include Facebook, Twitter, Instagram, and LinkedIn.
	Aeterna DA \| Sports	Standard
	Description Content about a variety of sports and sports-related topics, including training, equipment, events, and notable athletes. Suitable for sports gear and apparel brands, sports nutrition companies, and event ticket sellers.
	Aeterna DA \| Sports - Cycling	Standard
	Description Content about cycling, including coverage of races and competitions, tips for training and bike maintenance, and profiles of professional riders. Suitable for bike brands and sportswear brands.
	Aeterna DA \| Sports - Football	Standard
	Description Content about football matches, scores, and news. Suitable for football teams, sports apparel, and equipment brands.
	Aeterna DA \| Sports - Handball	Standard
	Description Content about handball matches, scores, players and news.
	Aeterna DA \| Sports - Winter Sports	Standard
	Description Content about athletic activities that are practiced on snow or ice, such as skiing, snowboarding, ice skating, ice hockey, and curling, among others.
	Aeterna DA \| Style and Fashion	Standard
	Description Content about the industry of clothing, footwear, and accessories, including the latest fashion trends, designers, and fashion shows.
	Aeterna DA \| Technology and Computing	Standard
	Description Content about technology and computing, including product reviews, news, and tutorials. Suitable for technology brands, software companies, and online retailers.
	Aeterna DA \| Technology and Computing - Innovation	Standard
	Description Content about innovation.
	Aeterna DA \| Traffic and Transport	Standard
	Description Content about the movement of people and goods, such as cars, buses, trains, and airplanes. These topics include traffic flow and congestion, road safety, public transportation systems, infrastructure development, and logistics.
	Aeterna DA \| Traffic and Transport - Infrastructure	Standard
	Description Content about the basic functioning of a society or community, such as roads, bridges, airports, ports, and public transit systems.
	Aeterna DA \| Travel	Standard
	Description Content about traveling, including destination guides, travel tips, and reviews of hotels and resorts. Suitable for brands in the travel and hospitality industry.
	Aeterna DA \| Travel - Air	Standard
	Description Focuses on content related to air travel, including flight reviews, destinations, and tips for air travelers. Suitable for airlines, travel agencies and other travel-related businesses.
	Aeterna DA \| Well Being	Standard
	Description Content related to physical and mental well-being, including health tips, self-care practices, and wellness trends. Suitable for brands related to health, fitness, and personal care.
	Aeterna DA \| Well Being - Healthy Living	Standard
	Description Content related to health and wellness, including fitness, nutrition, mental health, and medical information. Suitable for health-focused brands and healthcare providers.
	Aeterna DA \| Well Being - Hospitals	Standard
	Description Content about medical services, health policies and public health issues. This includes coverage of health care reform, advances in medical research, and updates on the latest treatments and medications.
	Aeterna DA \| Well Being - Medical	Standard
	Description Content about health-related news and that impact the well-being of individuals and communities. This includes topics such as disease outbreaks, medical breakthroughs, public health policies, and lifestyle interventions that promote health and wellness.
	Aeterna DE \| Automotive	Standard
	Description Content about cars, motorcycles, and other vehicles, including reviews, news, and technical information. Suitable for automotive brands and accessories.
	Aeterna DE \| Automotive - Electric Vehicles	Standard
	Description Content about electric vehicles, including reviews, news, and comparisons. Suitable for electric vehicle manufacturers, charging station providers, and automotive technology companies.
	Aeterna DE \| Books and Literature	Standard
	Description Content focused on the world of books and literature, including book reviews, author interviews, and literary analysis. Suitable for bookstores, literary magazines, and publishing companies.
	Aeterna DE \| Business and Finance	Standard
	Description Content about business and finance, including corporate news, market analysis, and investment advice. Suitable for a wide range of advertisers, including financial services companies, banks, and business media outlets.
	Aeterna DE \| Business and Finance - Agriculture	Standard
	Description Content about the production, distribution and consumption of food and other agricultural products, as well as policies and practices related to farming, livestock, and fisheries.
	Aeterna DE \| Business and Finance - Banking	Standard
	Description Articles and content about banking services, credit and loans, and financial management. Suitable for banks and lending institutions.
	Aeterna DE \| Business and Finance - Energy	Standard
	Description Content about the production and distribution of energy sources, such as oil, coal, natural gas, nuclear, and renewable energy sources like solar, wind, and hydro power.
	Aeterna DE \| Business and Finance - Insurances	Standard
	Description Articles and content about insurance policies, coverage, and claims. Suitable for insurance providers.
	Aeterna DE \| Business and Finance - Investing	Standard
	Description Content about investing, including stock market analysis, financial advice, and investment product reviews. Suitable for financial services companies, investment platforms, and financial media outlets.
	Aeterna DE \| Business and Finance - Logistics	Standard
	Description Content about shipping, transportation, supply chain management and inventory control.
	Aeterna DE \| Business and Finance - Personal Finance	Standard
	Description Content about a wide range of personal finance topics, such as budgeting, saving for retirement, paying off debt, and understanding credit scores.
	Aeterna DE \| Business and Finance - Pharmaceuticals	Standard
	Description Content about developments, challenges, and trends in the pharmaceutical industry. Including areas such as drug research and development, regulatory processes, supply chain management, pricing, and the impact of pharmaceutical innovations on healthcare.
	Aeterna DE \| Business and Finance - Small Enterprises	Standard
	Description Content about small enterprises, including entrepreneurship, business strategy, marketing, finance, and management. Advertisers in the finance, accounting, small business support, and business software industries, as well as companies offering business-related products and services to business owners, may find it suitable.
	Aeterna DE \| Careers	Standard
	Description Content about the job market, employment trends, and career development. This includes coverage of job openings and job market conditions, as well as updates on the latest hiring trends and salary information.
	Aeterna DE \| Culture	Standard
	Description Content about cultural topics, including art, literature, theater, and film. Suitable for art galleries, museums, and cultural institutions.
	Aeterna DE \| Culture - Fine Art	Standard
	Description Content about the fine art, including artists, museums, and galleries. Suitable for art, culture, and entertainment brands.
	Aeterna DE \| Culture - Performance Arts	Standard
	Description Content about performance fine art, including topics such as theater, dance, music, and performance art. Advertisers in the fine art, performing arts, and entertainment industries, as well as companies offering products and services related to performance art, may find it suitable for targeting individuals with an interest in and appreciation for the performing arts.
	Aeterna DE \| Culture - Visual Arts	Standard
	Description Content about visual fine art, including topics such as painting, sculpture, photography, and graphic design. Advertisers in the fine art, museum, and art supply industries, as well as companies offering products and services related to visual art, may find it suitable for targeting individuals with an interest in and appreciation for the visual arts.
	Aeterna DE \| Entertainment	Standard
	Description Broad category segment containing content on all types of entertainment, including topics such as film & TV, music, celebrities and theater, in English
	Aeterna DE \| Entertainment - Attractions	Standard
	Description Content about attractions, including topics such as theme parks, museums, and live events. Advertisers in the entertainment, travel, and leisure industries, as well as companies offering products and services related to attractions and events, may find it suitable for targeting individuals interested in experiencing new and exciting entertainment options.
	Aeterna DE \| Entertainment - Events and Attractions	Standard
	Description Content about events and happenings in the entertainment industry, including concert and festival coverage, movie and TV reviews, and interviews with celebrities. Suitable for event planning companies, music and entertainment venues, and entertainment-related brands.
	Aeterna DE \| Entertainment - Film and TV	Standard
	Description Content about film and television, including topics such as movie and TV show reviews, celebrity news, and behind-the-scenes content. Advertisers in the entertainment, media, and streaming industries, as well as companies offering products and services related to film and TV, may find it suitable for targeting individuals with an interest in movies and television.
	Aeterna DE \| Entertainment - Music	Standard
	Description Content about music, including album reviews, concert coverage, and interviews with musicians. Suitable for music streaming services, concert venues, and musical instrument manufacturers.
	Aeterna DE \| Entertainment - Royalties	Standard
	Description Content about the lives and lifestyles of royalty and nobility, including news, gossip, and historical analysis. Suitable for brands in the luxury and high-end lifestyle space.
	Aeterna DE \| Entertainment - Television	Standard
	Description Content related to television, Suitable for film and television production studios and streaming services.
	Aeterna DE \| Environment	Standard
	Description Content related to the natural world and human impact on it, such as climate change, pollution, and conservation efforts. Also including environmental issues and the actions being taken to address them. Suitable for environmental organizations and eco-friendly brands.
	Aeterna DE \| Environment - Sustainability	Standard
	Description Content about environmental sustainability, including topics such as renewable energy, conservation, and eco-friendly practices. Advertisers in the renewable energy, environmentally friendly products, and sustainability industries, as well as companies offering services related to reducing their carbon footprint, may find it suitable for targeting individuals and organizations concerned with promoting a more sustainable future.
	Aeterna DE \| Family	Standard
	Description Articles pertaining to family-related topics such as parenting, relationships, and family-friendly activities. Advertisers targeting families or those in the parenting and family-oriented industries may find this segment relevant.
	Aeterna DE \| Family - Babies	Standard
	Description Content about babies and parenting, including topics such as pregnancy, baby gear, child care, and parenting tips. Advertisers in the baby products, parenting resources, and family services industries, as well as companies offering products and services related to baby care and parenting, may find it suitable for targeting parents and expectant parents.
	Aeterna DE \| Family - Parenting	Standard
	Description Identifies content discussing family and parenting, such as parenting advice, child development, and family-oriented products and services. Suitable for advertisers in the parenting, family, and children-related fields who want to align their advertising with the interests of their target audience.
	Aeterna DE \| Food and Drink	Standard
	Description Content about food and drink, including recipes, restaurant reviews, and drink recommendations. Suitable for food and beverage brands, grocery stores, and kitchenware companies.
	Aeterna DE \| Food and Drink - Alcoholic Beverages	Standard
	Description Content about alcoholic beverages, including topics such as wine, beer, spirits, and mixology. Advertisers in the alcoholic beverage, wine and spirits, and bar and restaurant industries, as well as companies offering products and services related to alcoholic beverages, may find it suitable for targeting individuals with an interest in and appreciation for alcoholic drinks.
	Aeterna DE \| Gaming	Standard
	Description Content about gaming, including news, reviews, walkthroughs, and casual online games. Suitable for gaming companies, gaming hardware manufacturers, and streaming platforms.
	Aeterna DE \| Geographic - Berlin	Standard
	Description Content about Berlin, in German
	Aeterna DE \| Geographic - Frankfurt am Main	Standard
	Description Content about Frankfurt am Main, Germany, including topics such as local news, events, culture, and travel. Advertisers such as local businesses, media outlets, city organizations, and travel companies may find it suitable for targeting individuals interested in or residing in Frankfurt am Main.
	Aeterna DE \| Geographic - Hamburg	Standard
	Description Content about Hamburg, Germany, including topics such as local news, events, culture, and travel. Advertisers such as local businesses, media outlets, city organizations, and travel companies may find it suitable for targeting individuals interested in or residing in Hamburg.
	Aeterna DE \| Geographic - Munich	Standard
	Description Content about Munich (München), Germany, including topics such as local news, events, culture, and travel. Advertisers such as local businesses, media outlets, city organizations, and travel companies may find it suitable for targeting individuals interested in or residing in Munich.
	Aeterna DE \| Geographic - Rheinland	Standard
	Description Content about Rheinland, Germany, including topics such as local news, events, culture, and travel. Advertisers such as local businesses, media outlets, city organizations, and travel companies may find it suitable for targeting individuals interested in or residing in Rheinland.
	Aeterna DE \| Geographic - Ruhrgebiet	Standard
	Description Content about Ruhrgebiet, Germany, including topics such as local news, events, culture, and travel. Advertisers such as local businesses, media outlets, city organizations, and travel companies may find it suitable for targeting individuals interested in or residing in Ruhrgebiet.
	Aeterna DE \| Home and Garden	Standard
	Description Content about interior design, home decorating, and DIY home improvement. Suitable for furniture and home decor brands.
	Aeterna DE \| Home and Garden - Gardening	Standard
	Description Content about gardening and landscaping, including tips and techniques for growing flowers, vegetables, and more. Suitable for home and garden brands, nurseries and home improvement stores.
	Aeterna DE \| Home and Garden - Interior	Standard
	Description Content about interior design, home decorating, and DIY home improvement. Suitable for furniture and home decor brands.
	Aeterna DE \| Home and Garden - Renovations	Standard
	Description Content related to improving and updating residential properties, including DIY renovation projects, home improvement tips, and gardening ideas to enhance the functionality and aesthetic appeal of homes and outdoor spaces.
	Aeterna DE \| Lifestyle	Standard
	Description Content that relates to general lifestyle topics, such as health and wellness, personal development, and home and family. Suitable for a wide range of advertisers, including retailers, personal care brands, and home goods companies.
	Aeterna DE \| Lifestyle - Boating	Standard
	Description Identifies content discussing boating, boat types, maintenance, safety, regulations and destinations. Suitable for advertisers in the boating industry, boating equipment and services, boating-related travel, and align with the interests of the target audience.
	Aeterna DE \| News	Standard
	Description Content about current events and breaking news from around the world, covering a range of topics. Suitable for news outlets, digital media companies, and news-related apps.
	Aeterna DE \| Politics	Standard
	Description Content about politics, including coverage of parliamentary proceedings, political parties, and election campaigns. Suitable for news outlets and political organizations.
	Aeterna DE \| Politics - Foreign Affairs	Standard
	Description Content about foreign affairs such as international politics, diplomacy, security, trade and economic relations, as well as major international events and trends.
	Aeterna DE \| Politics - Law	Standard
	Description Content about political issues, laws and jurisdiction, including current events, policy analysis, and legal news.
	Aeterna DE \| Real Estate	Standard
	Description Content about buying, selling, and renting of property, as well as construction, zoning, and development. Including updates on housing market conditions, property prices, and mortgage rates
	Aeterna DE \| Science	Standard
	Description Content about scientific research and discoveries, including news, interviews with experts, and explanations of complex scientific concepts. Suitable for science museums, educational brands, and research organizations.
	Aeterna DE \| Science - Weather	Standard
	Description Articles that cover the latest weather forecasts, weather-related news, and analysis of extreme weather events. Suitable for climate-related companies, outdoor retailers, and insurance companies.
	Aeterna DE \| Seasonal \| Christmas	Seasonal
	Description Christmas-themed content, such as gift guides, holiday recipes, and festive decor ideas. Suitable for retailers and brands looking to promote holiday-related products.
	Aeterna DE \| Seasonal \| Nobel Prize	Seasonal
	Description Identifies content discussing Nobel Prize-related events, winners, nominations, and ceremony. Suitable for advertisers in the cultural, educational and scientific fields who want to align their advertising with the interests of their target audience.
	Aeterna DE \| Seasonal \| Sports - Football World Cup	Seasonal
	Description Content related to the FIFA World Cup, including team and player news, match coverage and analysis, and fan engagement. Suitable for sports and entertainment brands, as well as official World Cup sponsors.
	Aeterna DE \| Shopping	Standard
	Description Content about shopping and market places
	Aeterna DE \| Social Media and Communication	Standard
	Description Content about social media and communication services
	Aeterna DE \| Sports	Standard
	Description Content about a variety of sports and sports-related topics, including training, equipment, events, and notable athletes. Suitable for sports gear and apparel brands, sports nutrition companies, and event ticket sellers.
	Aeterna DE \| Sports - Football	Standard
	Description Content about football matches, scores, and news. Suitable for football teams, sports apparel, and equipment brands.
	Aeterna DE \| Sports - Horse Racing	Standard
	Description Content about horse racing events, training, breeding and related news. Suitable for horse racing tracks, breeders, trainers and related sports brands.
	Aeterna DE \| Sports - Winter Sports	Standard
	Description Content about winter sports, such as skiing, in German
	Aeterna DE \| Style and Fashion	Standard
	Description Content about the industry of clothing, footwear, and accessories, including the latest fashion trends, designers, and fashion shows.
	Aeterna DE \| Style and Fashion - Beauty	Standard
	Description Content about the industry of personal grooming, cosmetics, and fashion, including makeup, skincare, hair care, fragrance, and personal care products. They include updates on the latest beauty trends, product launches, and beauty influencers.
	Aeterna DE \| Technology and Computing	Standard
	Description Content about technology and computing, including product reviews, news, and tutorials. Suitable for technology brands, software companies, and online retailers.
	Aeterna DE \| Technology and Computing - Consumer Electronics	Standard
	Description Content about consumer electronics, including topics such as smartphones, laptops, home entertainment systems, and wearable technology. Advertisers in the consumer electronics, technology, and computing industries, as well as companies offering products and services related to consumer electronics, may find it suitable for targeting individuals interested in the latest technology and electronics products.
	Aeterna DE \| Technology and Computing - Innovation	Standard
	Description Framing the latest updates in technological innovations, including topics such as artificial intelligence, internet of things, cloud computing, virtual reality, and cybersecurity.
	Aeterna DE \| Traffic and Transport	Standard
	Description Content about the movement of people and goods, such as cars, buses, trains, and airplanes. These topics include traffic flow and congestion, road safety, public transportation systems, infrastructure development, and logistics.
	Aeterna DE \| Travel	Standard
	Description Content about traveling, including destination guides, travel tips, and reviews of hotels and resorts. Suitable for brands in the travel and hospitality industry.
	Aeterna DE \| Well Being	Standard
	Description Content related to physical and mental well-being, including health tips, self-care practices, and wellness trends. Suitable for brands related to hospital, health, fitness, and personal care.
	Aeterna DE \| Well Being - Diseases and Conditions	Standard
	Description Content about diseases and medical conditions, including topics such as symptoms, treatments, and management.
	Aeterna DE \| Well Being - Fitness	Standard
	Description Content discussing health and fitness, such as nutrition, exercise plans, and wellness products and services. Suitable for advertisers in the health, fitness, and wellness industries.
	Aeterna DE \| Well Being - Healthy Living	Standard
	Description Content related to health and wellness, including fitness, nutrition, mental health, and medical information. Suitable for health-focused brands and healthcare providers.
	Aeterna DE \| Well Being - Hospitals	Standard
	Description Content about health care reform, advances in medical research, and updates on the latest treatments and medications.
	Aeterna DE \| Well Being - Nutrition	Standard
	Description Content about nutrition, including topics such as healthy eating, dieting, and supplements. Advertisers in the health, nutrition, and wellness industries, as well as companies offering products and services related to healthy eating and nutrition.
	Aeterna EN \| Automotive	Standard
	Description Content about cars, motorcycles, and other vehicles, including reviews, news, and technical information. Suitable for automotive brands and accessories.
	Aeterna EN \| Automotive - Electric Vehicles	Standard
	Description Content about electric vehicles, including reviews, news, and comparisons. Suitable for electric vehicle manufacturers, charging station providers, and automotive technology companies.
	Aeterna EN \| Automotive - Enthusiasts	Standard
	Description Content about cars and car culture, including reviews, news, and coverage of car shows and racing events. Suitable for automotive manufacturers, aftermarket parts providers, and car rental companies.
	Aeterna EN \| Automotive - Family Cars	Standard
	Description This segment is focused on content that pertains to family cars, including reviews, news, and features on family-friendly vehicles. Ideal for car manufacturers and auto dealerships.
	Aeterna EN \| Automotive - Luxury Cars	Standard
	Description This segment is composed of content that targets luxury car enthusiasts, including reviews, news, and features on high-end vehicles. Ideal for luxury car brands and auto dealerships.
	Aeterna EN \| Books and Literature	Standard
	Description Content focused on the world of books and literature, including book reviews, author interviews, and literary analysis. Suitable for bookstores, literary magazines, and publishing companies.
	Aeterna EN \| Business and Finance	Standard
	Description Content about business and finance, including corporate news, market analysis, and investment advice. Suitable for a wide range of advertisers, including financial services companies, banks, and business media outlets.
	Aeterna EN \| Business and Finance - Agriculture	Standard
	Description Articles about agriculture, farming, and the food industry, including coverage of the latest trends and technologies in agriculture, as well as analysis of the economic and political factors that affect the industry. Suitable for agricultural equipment manufacturers, seed companies, and agribusinesses.
	Aeterna EN \| Business and Finance - Banking	Standard
	Description Articles and content about banking services, credit and loans, and financial management. Suitable for banks and lending institutions.
	Aeterna EN \| Business and Finance - Car Insurance	Standard
	Description Content about the types of coverage that car insurance policies provide to protect drivers, passengers, and their vehicles. Including changes to policy rates and regulations, as well as issues related to accidents and driver safety.
	Aeterna EN \| Business and Finance - Crypto	Standard
	Description Content about cryptocurrency, including news, analysis, and investment advice. Suitable for cryptocurrency exchanges, digital wallet providers, and blockchain technology companies.
	Aeterna EN \| Business and Finance - Health Insurance	Standard
	Description Segment covers discussions about the types of medical treatments and services that are included in health insurance plans, changes to healthcare policies and regulations, as well as issues related to access and affordability.
	Aeterna EN \| Business and Finance - Human Resources	Standard
	Description Content relating to human resources management, including recruitment, training, benefits, and workplace culture. Suitable for B2B brands targeting HR professionals or companies in the human resources industry.
	Aeterna EN \| Business and Finance - Insurances	Standard
	Description Articles and content about insurance policies, coverage, and claims. Suitable for insurance providers.
	Aeterna EN \| Business and Finance - Investing	Standard
	Description Content about investing, including stock market analysis, financial advice, and investment product reviews. Suitable for financial services companies, investment platforms, and financial media outlets.
	Aeterna EN \| Business and Finance - Life Insurance	Standard
	Description Content about the financial protection that life insurance policies provide in the event of a policyholder's death with focus on the importance, as well as issues related to coverage and affordability.
	Aeterna EN \| Business and Finance - Logistics	Standard
	Description Content about shipping, transportation, supply chain management and inventory control.
	Aeterna EN \| Business and Finance - Personal Finance	Standard
	Description Content about personal finance, including budgeting tips, investment advice, and reviews of financial products. Suitable for banks, financial advisors, and personal finance apps.
	Aeterna EN \| Business and Finance - Pet Insurance	Standard
	Description Identifies content discussing the pet insurance industry, including market trends, insurance policies, and financial advice for pet owners.
	Aeterna EN \| Business and Finance - Pharmaceuticals	Standard
	Description Content about developments, challenges, and trends in the pharmaceutical industry. Including areas such as drug research and development, regulatory processes, supply chain management, pricing, and the impact of pharmaceutical innovations on healthcare.
	Aeterna EN \| Business and Finance - Savings	Standard
	Description Content related to personal finance and saving money, making it a suitable segment for advertisers promoting financial products and services such as banks, credit unions, investment firms, and financial planning services. Advertisers offering money-saving tools and products such as discount retailers and couponing apps may also find this segment relevant.
	Aeterna EN \| Business and Finance - Small Enterprises	Standard
	Description Content about SME:s including entrepreneurship, business strategy, marketing, finance, and management. Advertisers in the finance, accounting, small business support, and business software industries, as well as companies offering business-related products and services to business owners, may find it suitable.
	Aeterna EN \| Careers	Standard
	Description Content related to career advice, job search, and professional development. Suitable for career counseling services, job search platforms, professional development training providers and recruitment agencies.
	Aeterna EN \| Communication	Standard
	Description This segment covers communication services such as platforms, technologies, and methods that facilitate the exchange of information and messages between individuals, groups, and organizations.
	Aeterna EN \| Culture	Standard
	Description Content about cultural topics, including art, literature, theater, and film. Suitable for art galleries, museums, and cultural institutions.
	Aeterna EN \| Culture - Fine Art	Standard
	Description Content about the fine art, including artists, museums, and galleries. Suitable for art, culture, and entertainment brands.
	Aeterna EN \| Education	Standard
	Description Content related to education, including primary, secondary and tertiary education, skill development and adult education. Suitable for education service providers, educational toy and game brands, and study aid brands.
	Aeterna EN \| Education - Universities	Standard
	Description This segment is focused on content that pertains to universities and higher education, including admissions, rankings, and student life. Ideal for higher education institutions and student loan providers.
	Aeterna EN \| Entertainment	Standard
	Description Broad category segment containing content on all types of entertainment, including topics such as film & TV, music, celebrities and theater, in English
	Aeterna EN \| Entertainment - Books	Standard
	Description Articles and content about books, literature and authors. Suitable for publishers, bookstores and book clubs.
	Aeterna EN \| Entertainment - Celebrities	Standard
	Description Identifies content discussing celebrities, including news, gossip, interviews, and updates on the lives and careers of famous individuals in the entertainment industry.
	Aeterna EN \| Entertainment - Comedy	Standard
	Description Articles about the world of comedy, including coverage of stand-up comedians, comedy festivals, and comedy films and TV shows. Suitable for event organizers, ticketing platforms, and comedy clubs.
	Aeterna EN \| Entertainment - Events and Attractions	Standard
	Description Content about events and happenings in the entertainment industry, including concert and festival coverage, movie and TV reviews, and interviews with celebrities. Suitable for event planning companies, music and entertainment venues, and entertainment-related brands.
	Aeterna EN \| Entertainment - Film and TV	Standard
	Description Content related to movies, television shows, and streaming services, including reviews, interviews, and trailers. Suitable for film and television production studios and streaming services.
	Aeterna EN \| Entertainment - Humor	Standard
	Description Articles and content that is intended to make readers laugh. Suitable for comedy clubs, comedy festivals and comedy streaming services
	Aeterna EN \| Entertainment - Music	Standard
	Description Content about music, including album reviews, concert coverage, and interviews with musicians. Suitable for music streaming services, concert venues, and musical instrument manufacturers.
	Aeterna EN \| Entertainment - Royalties	Standard
	Description Content about the lives and lifestyles of royalty and nobility, including news, gossip, and historical analysis. Suitable for brands in the luxury and high-end lifestyle space.
	Aeterna EN \| Environment	Standard
	Description Content related to the natural world and human impact on it, such as climate change, pollution, and conservation efforts. Also including environmental issues and the actions being taken to address them. Suitable for environmental organizations and eco-friendly brands.
	Aeterna EN \| Environment - Climate Change	Standard
	Description Content about climate change, including news, research, and policy analysis. Suitable for environmental advocacy groups, renewable energy companies, and sustainability-focused brands.
	Aeterna EN \| Family	Standard
	Description Articles pertaining to family-related topics such as parenting, relationships, and family-friendly activities. Advertisers targeting families or those in the parenting and family-oriented industries may find this segment relevant.
	Aeterna EN \| Family - Family Tree	Standard
	Description This segment is made up of content that focuses on genealogy, family history, and heritage. Ideal for family history companies and genealogy software providers.
	Aeterna EN \| Family - Parenting	Standard
	Description Identifies content discussing family and parenting, such as parenting advice, child development, and family-oriented products and services. Suitable for advertisers in the parenting, family, and children-related fields who want to align their advertising with the interests of their target audience.
	Aeterna EN \| Family - Weddings	Standard
	Description Content focused on weddings, including planning tips, ideas for decorations and themes, celebrity weddings and advice for newlyweds.
	Aeterna EN \| Food and Drink	Standard
	Description Content about food and drink, including recipes, restaurant reviews, and drink recommendations. Suitable for food and beverage brands, grocery stores, and kitchenware companies.
	Aeterna EN \| Food and Drink - Diet	Standard
	Description Content about healthy eating and dieting, including recipes, meal plans, and nutrition tips. Suitable for health food brands and diet supplement brands.
	Aeterna EN \| Food and Drink - Fitness Food	Standard
	Description This segment focuses on content that targets health-conscious individuals, including healthy recipes, meal plans, and nutrition tips. Perfect for fitness and supplement brands.
	Aeterna EN \| Food and Drink - Meat	Standard
	Description This segment is focused on content that caters to meat eaters, including recipes, cooking tips and restaurant reviews. Ideal for meat producers and grill manufacturers.
	Aeterna EN \| Food and Drink - Recipes	Standard
	Description This segment contains content related to recipe ideas and cooking techniques. Perfect for food brands and kitchen appliance companies.
	Aeterna EN \| Food and Drink - Vegetarian and Vegan	Standard
	Description This segment is composed of content that caters to vegetarian and vegan lifestyles, including recipes, cooking tips, and product reviews. Perfect for plant-based food companies and health-conscious brands.
	Aeterna EN \| Gaming	Standard
	Description Content about gaming, including news, reviews, walkthroughs, and casual online games. Suitable for gaming companies, gaming hardware manufacturers, and streaming platforms.
	Aeterna EN \| Gaming - Enthusiasts	Standard
	Description Content focused on gaming culture, including game reviews, tips, and strategies. Suitable for gaming hardware and software brands.
	Aeterna EN \| Gaming - Esports	Standard
	Description Content about competitive gaming, including information on tournaments, teams, and players. Suitable for esports teams, players, gaming peripherals and streaming services brands.
	Aeterna EN \| Hobbies and Interests	Standard
	Description Content about various hobbies and interests, including crafts, games, and other leisure activities. Suitable for brands related to hobbies and interests.
	Aeterna EN \| Hobbies and Interests - Arts	Standard
	Description Content featuring various interests and hobbies, including DIY projects, crafting, and collections. Suitable for brands related to arts and crafts, hobby supplies, and home improvement.
	Aeterna EN \| Hobbies and Interests - Arts and Crafts	Standard
	Description Contains articles about arts and crafts, including reviews of supplies, tutorials, and inspiration for crafting projects. Suitable for arts and crafts supply brands.
	Aeterna EN \| Hobbies and Interests - Crosswords and Puzzles	Standard
	Description Content related to crosswords and puzzles, including tips, tricks, and strategies for solving them. Suitable for game and puzzle brands, book and magazine publishers, and educational toy and game brands.
	Aeterna EN \| Hobbies and Interests - Fishing	Standard
	Description Identifies content related to fishing, fishing techniques, gear, locations and regulations. Suitable for advertisers in the fishing equipment, fishing trips, and media industry who want to align their advertising with the interests of their target audience.
	Aeterna EN \| Home and Garden	Standard
	Description Content related to home improvement, decorating, and landscaping, including DIY projects, product reviews, and inspiration for home decor. Suitable for home improvement stores and home decor retailers.
	Aeterna EN \| Home and Garden - Gardening	Standard
	Description Content about gardening and landscaping, including tips and techniques for growing flowers, vegetables, and more. Suitable for home and garden brands, nurseries and home improvement stores.
	Aeterna EN \| Home and Garden - Interior	Standard
	Description Content about interior design, home decorating, and DIY home improvement. Suitable for furniture and home decor brands.
	Aeterna EN \| Leisure - Browsing	Standard
	Description Identifies content related to users in the mindset of aimlessly swiping or scrolling through online content without a specific purpose or engagement.
	Aeterna EN \| Lifestyle	Standard
	Description Content that relates to general lifestyle topics, such as health and wellness, personal development, and home and family. Suitable for a wide range of advertisers, including retailers, personal care brands, and home goods companies.
	Aeterna EN \| Lifestyle - Boating	Standard
	Description Identifies content discussing boating, boat types, maintenance, safety, regulations and destinations. Suitable for advertisers in the boating industry, boating equipment and services, boating-related travel, and more who want to align their advertising with the interests of their target audience.
	Aeterna EN \| Lifestyle - Elegant Lifestyles	Standard
	Description Content that relates to living an elegant lifestyle, including luxury travel, high-end fashion and accessories, and exclusive events and experiences. Suitable for luxury brands and high-end retailers.
	Aeterna EN \| Lifestyle - Fitness	Standard
	Description Content about fitness lifestyles, including workout plans, health and nutrition advice, and reviews of fitness products and equipment. Suitable for gym membership, sportswear and sport equipment brands etc.
	Aeterna EN \| Lifestyle - Hiking	Standard
	Description Content featuring information and tips for hikers, including trail reviews, gear recommendations, and safety information. Suitable for outdoor gear and equipment brands.
	Aeterna EN \| News	Standard
	Description Content about current events and breaking news from around the world, covering a range of topics. Suitable for news outlets, digital media companies, and news-related apps.
	Aeterna EN \| News - Africa	Standard
	Description Content about africa.
	Aeterna EN \| News - China	Standard
	Description News about China, in English
	Aeterna EN \| News - Disasters	Standard
	Description Content about natural, man-made and technological disasters that affect communities, cause damage and result in loss of life or injury. Ideal for humanitarian organisations
	Aeterna EN \| News - East Asia	Standard
	Description Content about east asia.
	Aeterna EN \| News - Emergency Services	Standard
	Description Content about emergencies such as crime that involve police, firefighting or ambulances, in English.
	Aeterna EN \| News - England	Standard
	Description Domestic news about the UK, in English
	Aeterna EN \| News - Europe	Standard
	Description Content about europe.
	Aeterna EN \| News - France	Standard
	Description News about France, in English
	Aeterna EN \| News - Front Page	Standard
	Description Identifies content that is featured on the front page of news publications, including breaking news, current events, and top stories from various categories.
	Aeterna EN \| News - Germany	Standard
	Description News about Germany, in English
	Aeterna EN \| News - North America	Standard
	Description Content about north america.
	Aeterna EN \| Pets	Standard
	Description Content about pet ownership, including pet care tips, product reviews, and advice on training and behavior. Suitable for pet supply stores, veterinary clinics, and pet-related brands.
	Aeterna EN \| Real Estate	Standard
	Description Content about the real estate market, including property listings, home improvement and decorating tips, and financial advice for buyers and sellers. Suitable for real estate agents, mortgage lenders, and home-related brands.
	Aeterna EN \| Religion and Spirituality	Standard
	Description Content about religion, spirituality, and personal beliefs. Suitable for religious organizations and personal development brands.
	Aeterna EN \| Science	Standard
	Description Content about scientific research and discoveries, including news, interviews with experts, and explanations of complex scientific concepts. Suitable for science museums, educational brands, and research organizations.
	Aeterna EN \| Science - Weather	Standard
	Description Articles that cover the latest weather forecasts, weather-related news, and analysis of extreme weather events. Suitable for climate-related companies, outdoor retailers, and insurance companies.
	Aeterna EN \| Seasonal \| Black Friday	Seasonal
	Description This segment contains content specifically focused on the Black Friday shopping event, including deals, promotions, and shopping tips. Ideal for retailers
	Aeterna EN \| Seasonal \| Christmas	Seasonal
	Description Christmas-themed content, such as gift guides, holiday recipes, and festive decor ideas. Suitable for retailers and brands looking to promote holiday-related products.
	Aeterna EN \| Seasonal \| Easter	Seasonal
	Description Content related to the Easter holidays
	Aeterna EN \| Seasonal \| Halloween	Seasonal
	Description Content about Halloween, costumes, decorations, parties, and related topics. Suitable for Halloween-themed products, costumes, decorations and party supplies brands.
	Aeterna EN \| Seasonal \| Holidays	Seasonal
	Description Content about the holidays, including gift guides, recipes, and decorating ideas. Suitable for retail and lifestyle brands.
	Aeterna EN \| Seasonal \| Mother's Day	Seasonal
	Description Content honoring mothers and motherhood, celebrated on various dates worldwide. Traditions include giving gifts, cards, and spending time with mothers or mother figures.
	Aeterna EN \| Seasonal \| Nobel Prize	Seasonal
	Description Identifies content discussing Nobel Prize-related events, winners, nominations, and ceremony. Suitable for advertisers in the cultural, educational and scientific fields who want to align their advertising with the interests of their target audience.
	Aeterna EN \| Seasonal \| Sports - Football World Cup	Seasonal
	Description Content related to the FIFA World Cup, including team and player news, match coverage and analysis, and fan engagement. Suitable for sports and entertainment brands, as well as official World Cup sponsors.
	Aeterna EN \| Seasonal \| Summer	Seasonal
	Description Content related to summer, including travel, fashion, and outdoor activities. Suitable for travel agencies, fashion brands, and outdoor gear retailers.
	Aeterna EN \| Seasonal \| Valentines	Seasonal
	Description Content related to valentines day, celebrated annually on February 14th, the segment includes topics such as lifestyle, family, shopping, travelling and style & fashion.
	Aeterna EN \| Shopping	Standard
	Description Content about shopping, including product reviews, shopping guides, and deals. Suitable for brands in the retail and e-commerce space.
	Aeterna EN \| Shopping - Sales	Standard
	Description Contains articles about sales and discounts on various products, including clothing, home goods, electronics and more. Suitable for retailers and e-commerce platforms.
	Aeterna EN \| Social Media and Communication	Standard
	Description Content about the use of online platforms that allow individuals and influencers to connect, share information and communicate with each other. Examples include Facebook, Twitter, Instagram, and LinkedIn.
	Aeterna EN \| Sports	Standard
	Description Content about a variety of sports and sports-related topics, including training, equipment, events, and notable athletes. Suitable for sports gear and apparel brands, sports nutrition companies, and event ticket sellers.
	Aeterna EN \| Sports - Combat Sports	Standard
	Description Content about martial arts, boxing, wrestling and other combat sports. Suitable for gyms, martial arts schools and sports equipment brands.
	Aeterna EN \| Sports - Cricket	Standard
	Description Articles about the sport of cricket, including coverage of international and domestic matches, player profiles, and analysis of the game. Suitable for brands related to cricket equipment, sports drinks, and sports betting.
	Aeterna EN \| Sports - Cycling	Standard
	Description Content about cycling, including coverage of races and competitions, tips for training and bike maintenance, and profiles of professional riders. Suitable for bike brands and sportswear brands.
	Aeterna EN \| Sports - Fitness	Standard
	Description Content about exercise, nutrition and general fitness. Suitable for gym memberships, sports equipment, and supplement brands
	Aeterna EN \| Sports - Football	Standard
	Description Content about football matches, scores, and news. Suitable for football teams, sports apparel, and equipment brands.
	Aeterna EN \| Sports - Golf	Standard
	Description Content related to golf, including tips, equipment reviews, and coverage of major tournaments. Suitable for golf equipment brands and golf course advertisers.
	Aeterna EN \| Sports - Horse Racing	Standard
	Description Content about horse racing events, training, breeding and related news. Suitable for horse racing tracks, breeders, trainers and related sports brands.
	Aeterna EN \| Sports - Ice Hockey	Standard
	Description Content about ice hockey matches, scores, and news. Suitable for hockey teams, sports apparel, and equipment brands.
	Aeterna EN \| Sports - Motorsports	Standard
	Description Identifies content discussing motorsports, such as car racing, motorcycle racing, and more. Suitable for advertisers in the automotive, motorsports, and sporting goods industry who want to align their advertising with the interests of their target audience.
	Aeterna EN \| Sports - Netball	Standard
	Description Content about the sport netball, including topics about players, teams and tournaments.
	Aeterna EN \| Sports - Olympics	Standard
	Description Content specifically focused on the Olympic Games, including coverage of past and upcoming games, athlete profiles, and medal counts. Suitable for official Olympic sponsors, athletic apparel brands, and travel companies.
	Aeterna EN \| Sports - Rugby	Standard
	Description Articles about the sport of rugby, including coverage of international and domestic matches, player profiles, and analysis of the game. Suitable for brands related to rugby equipment, sports drinks, and sports betting.
	Aeterna EN \| Sports - Running	Standard
	Description Content about sports related to running and jogging, including topics about races, marathons, running events and equipment.
	Aeterna EN \| Sports - Tennis	Standard
	Description Content about tennis tournaments, players, and strategies. Suitable for sports equipment brands and sports clothing brands.
	Aeterna EN \| Style and Fashion	Standard
	Description Content about latest trends in fashion, clothing, accessories and beauty. Suitable for fashion and beauty brands, clothing retailers and accessory brands.
	Aeterna EN \| Style and Fashion - Beauty	Standard
	Description Articles that cover the latest trends in beauty, makeup, and skincare. Topics may include product reviews, tutorials, and interviews with industry experts. Suitable for beauty and skincare brands, makeup companies, and online retailers.
	Aeterna EN \| Technology and Computing	Standard
	Description Content about technology and computing, including product reviews, news, and tutorials. Suitable for technology brands, software companies, and online retailers.
	Aeterna EN \| Technology and Computing - Gadgets	Standard
	Description Content related to new and emerging technology and gadgets, including product reviews, buying guides and industry news. Suitable for technology brands, gadget retailers, and service providers.
	Aeterna EN \| Technology and Computing - Phones	Standard
	Description Content about smartphones and mobile technology, including reviews, news, and tips for using smartphones. Suitable for phone manufacturers and mobile service providers.
	Aeterna EN \| Technology and Computing - Wearables	Standard
	Description Identifies content about wearable technology and computing devices, such as smartwatches, fitness trackers, virtual reality headsets, and other wearable gadgets. This segment includes news about the latest trends, product reviews, and updates in the wearable technology industry.
	Aeterna EN \| Traffic and Transport	Standard
	Description Content related to traffic and transport, including real-time updates on traffic conditions, public transport schedules, and news about new developments in the field. Suitable for brands in the transportation industry and transportation-related businesses.
	Aeterna EN \| Traffic and Transport - Infrastructure	Standard
	Description Content related to infrastructure, including roadways, public transit systems, airports, and other forms of transportation infrastructure. Including stories on topics such as traffic congestion, construction and maintenance of highways, public transit service changes, and the impacts of transportation on the environment.
	Aeterna EN \| Travel	Standard
	Description Content about traveling, including destination guides, travel tips, and reviews of hotels and resorts. Suitable for brands in the travel and hospitality industry.
	Aeterna EN \| Travel - Air	Standard
	Description Focuses on content related to air travel, including flight reviews, destinations, and tips for air travelers. Suitable for airlines, travel agencies and other travel-related businesses.
	Aeterna EN \| Travel - Business Travel	Standard
	Description Focuses on content related to business travel, including destinations, reviews, and tips for booking and planning business trips. Suitable for travel agencies, hotels, and other travel-related businesses.
	Aeterna EN \| Travel - Cruise	Standard
	Description Content about cruising, including reviews of ships and lines, information on destinations, and tips for first-time cruisers. Suitable for cruise lines, travel agencies and brands targeting cruise enthusiasts.
	Aeterna EN \| Travel - Family Travel	Standard
	Description Content on traveling with family, including destinations, activities, and tips for traveling with children. Suitable for travel agencies, family-friendly hotels, and brands targeting families.
	Aeterna EN \| Travel - Holidays	Standard
	Description Focuses on content related to holiday travel, including destinations, reviews, and tips for planning and booking holidays. Suitable for travel agencies, hotels, and other travel-related businesses.
	Aeterna EN \| Travel - Rail	Standard
	Description Focuses on content related to rail travel, including reviews of train services, destinations, and tips for rail travelers. Suitable for railway companies and other travel-related businesses.
	Aeterna EN \| Trending	Standard
	Description Identifies current and popular topics that are being widely discussed and shared, including news, events, and viral content.
	Aeterna EN \| Well Being	Standard
	Description Content related to physical and mental well-being, including health tips, self-care practices, and wellness trends. Suitable for brands related to health, fitness, and personal care.
	Aeterna EN \| Well Being - Exercise	Standard
	Description Content about exercise, fitness, and physical activity. Includes workout plans, training advice, and information on different types of exercises and their benefits. Suitable for fitness equipment, supplements, and gym memberships brands.
	Aeterna EN \| Well Being - Fitness	Standard
	Description A variety of topics related to physical and wellness. This can range from information on fitness trends, workout routines, and nutrition tips for self-care practices.
	Aeterna EN \| Well Being - Fitness Plans	Standard
	Description Identifies content discussing health and fitness, such as nutrition, exercise plans, and wellness products and services. Suitable for advertisers in the health, fitness, and wellness industries who want to align their advertising with the interests of their target audience.
	Aeterna EN \| Well Being - Healthy Living	Standard
	Description Articles that focus on physical and mental health, wellness, and self-care. Content may include tips for maintaining a healthy lifestyle, managing stress, and improving overall well-being. Suitable for brands related to health supplements, fitness equipment, and wellness services.
	Aeterna ES \| Automotive	Standard
	Description Broad category segment about the automotive industry, including reviews, news, and technical information. Suitable for automotive brands and accessories.
	Aeterna ES \| Books and Literature	Standard
	Description Content focused on the world of books and literature, including book reviews, author interviews, and literary analysis. Suitable for bookstores, literary magazines, and publishing companies.
	Aeterna ES \| Business and Finance	Standard
	Description Broad category segment, containing content across all financial and economic news.
	Aeterna ES \| Business and Finance - Agriculture	Standard
	Description Articles about agriculture, farming, and the food industry, including coverage of the latest trends and technologies in agriculture, as well as analysis of the economic and political factors that affect the industry. Suitable for agricultural equipment manufacturers, seed companies, and agribusinesses.
	Aeterna ES \| Business and Finance - Energy	Standard
	Description Content about the production and distribution of energy sources, such as oil, coal, natural gas, nuclear, and renewable energy sources like solar, wind, and hydro power.
	Aeterna ES \| Business and Finance - Personal Finance	Standard
	Description Content about a wide range of personal finance topics, such as budgeting, saving for retirement, paying off debt, and credit scores.
	Aeterna ES \| Careers	Standard
	Description Content related to career advice, job search, and professional development. Suitable for career counseling services, job search platforms, professional development training providers and recruitment agencies.
	Aeterna ES \| Culture	Standard
	Description Culture content such as music, theatre, dance, film and literature
	Aeterna ES \| Culture - Film	Standard
	Description Content about film and cinema
	Aeterna ES \| Culture - Fine Art	Standard
	Description Content about the fine art, including artists, museums, and galleries. Suitable for art, culture, and entertainment brands.
	Aeterna ES \| Culture - Theatre	Standard
	Description Content about theatre and stage performances
	Aeterna ES \| Education	Standard
	Description Content related to education, including primary, secondary and tertiary education, skill development and adult education. Suitable for education service providers, educational toy and game brands, and study aid brands.
	Aeterna ES \| Entertainment	Standard
	Description Broad category segment containing content on all types of entertainment, including topics such as film & TV, music, events and celebrity news.
	Aeterna ES \| Entertainment - Celebrities	Standard
	Description This segment is made up of articles discussing the latest news and gossip on famous personalities. Perfect for brands in the entertainment industry.
	Aeterna ES \| Entertainment - Film and TV	Standard
	Description Content about film and television, including topics such as movie and TV show reviews, celebrity news, and behind-the-scenes content.
	Aeterna ES \| Entertainment - Music	Standard
	Description Content about music, including album reviews, concert coverage, and interviews with musicians. Suitable for music streaming services, concert venues, and musical instrument manufacturers.
	Aeterna ES \| Environment	Standard
	Description Content related to the natural world and human impact on it, such as climate change, pollution, and conservation efforts. Also including environmental issues and the actions being taken to address them. Suitable for environmental organizations and eco-friendly brands.
	Aeterna ES \| Environment - Climate Change	Standard
	Description Content about climate change, including news, research, and policy analysis. Suitable for environmental advocacy groups, renewable energy companies, and sustainability-focused brands.
	Aeterna ES \| Environment - Sustainability	Standard
	Description Content about environmental sustainability, including topics such as renewable energy, conservation, and eco-friendly practices. Suitable for advertisers in renewable energy, environmentally friendly products, and sustainability industries.
	Aeterna ES \| Family	Standard
	Description Family and parenting-related content
	Aeterna ES \| Food and Drink	Standard
	Description Content about food and drink, including recipes, restaurant reviews, and drink recommendations. Suitable for food and beverage brands, grocery stores, and kitchenware companies.
	Aeterna ES \| Gaming	Standard
	Description Content about gaming, including news, reviews and walk-throughs. Suitable for gaming companies, gaming hardware manufacturers, and streaming platforms.
	Aeterna ES \| Gaming - Casual Games	Standard
	Description Casual online games and content about broad audience games
	Aeterna ES \| Home and Garden	Standard
	Description Content related to home improvement, decorating, and landscaping, including DIY projects, product reviews, and inspiration for home decor. Suitable for home improvement stores and home decor retailers.
	Aeterna ES \| Humanitarian	Standard
	Description Humanitarian efforts content
	Aeterna ES \| Lifestyle	Standard
	Description Content that relates to general lifestyle topics, such as health and wellness, personal development, and home and family. Suitable for a wide range of advertisers, including retailers, personal care brands, and home goods companies.
	Aeterna ES \| Natural Disasters	Standard
	Description Content about natural disasters and the response. Ideal for humanitarian organisations
	Aeterna ES \| News	Standard
	Description General news content in Spanish
	Aeterna ES \| News - Barcelona	Standard
	Description Content about Barcelona. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna ES \| News - Crime	Standard
	Description Crime specific news
	Aeterna ES \| News - Emergency Services	Standard
	Description Content about emergencies such as crime that involve police, firefighting or hospitals,
	Aeterna ES \| News - Madrid	Standard
	Description Content about Madrid. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna ES \| News - Murcia	Standard
	Description Content about Murcia. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna ES \| News - Málaga	Standard
	Description Content about Málaga. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna ES \| News - Palma de Mallorca	Standard
	Description Content about Palma de Mallorca. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna ES \| News - Sevilla	Standard
	Description Content about Sevilla. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna ES \| News - Valencia	Standard
	Description Content about Valencia. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna ES \| News - Zaragoza	Standard
	Description Content about Zaragoza. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna ES \| Politics	Standard
	Description Content about politics, including coverage of parliamentary proceedings, political parties, and election campaigns. Suitable for news outlets and political organizations.
	Aeterna ES \| Politics - Foreign Affairs	Standard
	Description Content about foreign affairs such as international politics, diplomacy, security, trade and economic relations, as well as major international events and trends.
	Aeterna ES \| Real Estate	Standard
	Description Content about buying, selling, and renting of property, as well as construction, zoning, and development. Including updates on housing market conditions, property prices, and mortgage rates
	Aeterna ES \| Science	Standard
	Description Content about scientific research and discoveries, including news, interviews with experts, and explanations of complex scientific concepts. Suitable for science museums, educational brands, and research organizations.
	Aeterna ES \| Science - Weather	Standard
	Description Articles that cover the latest weather forecasts, weather-related news, and analysis of extreme weather events. Suitable for climate-related companies, outdoor retailers, and insurance companies.
	Aeterna ES \| Shopping	Standard
	Description Content about shopping, including product reviews, shopping guides, and deals. Suitable for brands in the retail and e-commerce space.
	Aeterna ES \| Social Media and Communication	Standard
	Description Content about the use of online platforms and communication services that allow individuals and influencers to connect, share information and communicate with each other. Examples include Facebook, Twitter, Instagram, and LinkedIn.
	Aeterna ES \| Sports	Standard
	Description Content about a variety of sports and sports-related topics, including training, equipment, events, and notable athletes. Suitable for sports gear and apparel brands, sports nutrition companies, and event ticket sellers.
	Aeterna ES \| Sports - Football	Standard
	Description Content about football matches, scores, and news. Suitable for football teams, sports apparel, and equipment brands.
	Aeterna ES \| Style and Fashion	Standard
	Description Style & Fashion parent category
	Aeterna ES \| Style and Fashion - Beauty	Standard
	Description Articles that cover the latest trends in beauty, makeup, and skincare. Topics may include product reviews, tutorials, and interviews with industry experts. Suitable for beauty and skincare brands, makeup companies, and online retailers.
	Aeterna ES \| Technology and Computing	Standard
	Description Content about technology, including product reviews, news, and tutorials. Suitable for technology brands, software companies, and online retailers.
	Aeterna ES \| Traffic and Transport	Standard
	Description Content about the movement of people and goods, such as cars, buses, trains, and airplanes. These topics include traffic flow and congestion, road safety, public transportation systems, infrastructure development, and logistics.
	Aeterna ES \| Traffic and Transport - Infrastructure	Standard
	Description Content about the basic functioning of a society or community, such as roads, bridges, airports, ports, and public transit systems.
	Aeterna ES \| Travel	Standard
	Description Content about traveling, including destination guides, travel tips, and reviews of hotels and resorts. Suitable for brands in the travel and hospitality industry.
	Aeterna ES \| War and Conflicts	Standard
	Description War, conflict related content and news
	Aeterna ES \| Well Being	Standard
	Description Content related to physical and mental well-being, including health tips, self-care practices, and wellness trends. Suitable for brands related to health, fitness, and personal care.
	Aeterna ES \| Well Being - Healthcare	Standard
	Description Content related to the healthcare and hospital sector
	Aeterna FR \| Automotive	Standard
	Description Content about vehicles, in French
	Aeterna FR \| Books and Literature	Standard
	Description Content about books & litterature, in French
	Aeterna FR \| Business and Finance	Standard
	Description Broad category segment, containing content across all financial and economic news, in French.
	Aeterna FR \| Business and Finance - Agriculture	Standard
	Description Content about the production, distribution and consumption of food and other agricultural products, as well as policies and practices related to farming, livestock, and fisheries.
	Aeterna FR \| Business and Finance - Energy	Standard
	Description Content about the production and distribution of energy sources, such as oil, coal, natural gas, nuclear, and renewable energy sources like solar, wind, and hydro power.
	Aeterna FR \| Business and Finance - Insurances	Standard
	Description Articles and content about insurance policies, coverage, and claims. Suitable for insurance providers.
	Aeterna FR \| Business and Finance - Investing	Standard
	Description Content about investing, including stock market analysis, financial advice, and investment product reviews.
	Aeterna FR \| Business and Finance - Logistics	Standard
	Description Identifies content related to traffic and transport logistics, including news about transportation infrastructure, supply chain management, shipping and delivery services, and advancements in transportation technology.
	Aeterna FR \| Business and Finance - Personal Finance	Standard
	Description Content about a wide range of personal finance topics, such as budgeting, saving for retirement, paying off debt, and understanding credit scores.
	Aeterna FR \| Business and Finance - Small Enterprises	Standard
	Description Content about small enterprises, including entrepreneurship, business strategy, marketing, finance, and management. Advertisers in the finance, accounting, small business support, and business software industries, as well as companies offering business-related products and services to small business owners, may find it suitable.
	Aeterna FR \| Careers	Standard
	Description Content about the job market, employment trends, and career development. This includes coverage of job openings and job market conditions, as well as updates on the latest hiring trends and salary information.
	Aeterna FR \| Culture	Standard
	Description Culture content such as music, theatre, dance , film and litterature, in French
	Aeterna FR \| Culture - Film	Standard
	Description Content about film and cinema, in French
	Aeterna FR \| Culture - Fine Art	Standard
	Description Content about fine art, in French
	Aeterna FR \| Culture - Theatre	Standard
	Description Content about theatre and stage performances, in French
	Aeterna FR \| Education	Standard
	Description Content about education and studies, and educational sites
	Aeterna FR \| Entertainment	Standard
	Description Content about entertainment such as music, TV, movies, celebrities, gaming
	Aeterna FR \| Entertainment - Celebrities	Standard
	Description This segment is made up of articles discussing the latest news and gossip on famous personalities. Perfect for brands in the entertainment industry.
	Aeterna FR \| Entertainment - Film and TV	Standard
	Description Content about film and television, including topics such as movie and TV show reviews, celebrity news, and behind-the-scenes content. Advertisers in the entertainment, media, and streaming industries, as well as companies offering products and services related to film and TV, may find it suitable for targeting individuals with an interest in movies and television.
	Aeterna FR \| Entertainment - Music	Standard
	Description Content about music, including topics such as album reviews, artist news, and concerts. Advertisers in the entertainment, music, and media industries, as well as companies offering products and services related to music, may find it suitable for targeting individuals with an interest in music and the music industry.
	Aeterna FR \| Environment	Standard
	Description Content related to the natural world and human impact on it, such as climate change, pollution, and conservation efforts. Also including environmental issues and the actions being taken to address them. Suitable for environmental organizations and eco-friendly brands.
	Aeterna FR \| Environment - Climate Change	Standard
	Description Content about climate change, including news, research, and policy analysis. Suitable for environmental advocacy groups, renewable energy companies, and sustainability-focused brands.
	Aeterna FR \| Environment - Sustainability	Standard
	Description Content about the long-term well-being of the planet such as the challenges we face and the actions that can be taken to address them
	Aeterna FR \| Family	Standard
	Description Articles pertaining to family-related topics such as parenting, relationships, and family-friendly activities. Advertisers targeting families or those in the parenting and family-oriented industries may find this segment relevant.
	Aeterna FR \| Food and Drink	Standard
	Description Content about Food & Drink such as kitchen, restaurants, recipes and beverages, in French
	Aeterna FR \| Gaming	Standard
	Description Content about gaming, including news, reviews and walk-throughs,. Suitable for gaming companies, gaming hardware manufacturers, and streaming platforms.
	Aeterna FR \| Gaming - Casual Games	Standard
	Description Casual online games and content about broad audience games
	Aeterna FR \| Home and Garden	Standard
	Description Content related to home improvement, decorating, and landscaping, including DIY projects, product reviews, and inspiration for home decor. Suitable for home improvement stores and home decor retailers.
	Aeterna FR \| Leisure - Browsing	Standard
	Description Identifies content related to users in the mindset of aimlessly swiping or scrolling through online content without a specific purpose or engagement.
	Aeterna FR \| Lifestyle	Standard
	Description Lifestyle and leisure content, in French
	Aeterna FR \| News	Standard
	Description Broad category segment containing news across all major news publishers, in French
	Aeterna FR \| News - Emergency Services	Standard
	Description Content involving public protection & emergency services such as police, firefighting and hospitals.
	Aeterna FR \| News - France	Standard
	Description Domestic events and happenings within the boundaries of France, such as national politics, crime, weather, and community events. It also includes coverage of national businesses, education, and sports teams.
	Aeterna FR \| News - Front Page	Standard
	Description Identifies top news stories and current events from various categories, including politics, business, entertainment, technology, and more.
	Aeterna FR \| News - Lyon	Standard
	Description Content about Lyon. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna FR \| News - Marseille	Standard
	Description Content about Marseille. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna FR \| News - Montpellier	Standard
	Description Content about Montpellier. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna FR \| News - Nantes	Standard
	Description Content about Nantes. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna FR \| News - Natural Disasters	Standard
	Description Content about natural disasters that affect communities, cause damage and result in loss of life or injury. Ideal for humanitarian organisations
	Aeterna FR \| News - Nice	Standard
	Description Content about Nice, Côte d'Azur. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna FR \| News - Paris	Standard
	Description Content about Paris. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna FR \| News - Toulouse	Standard
	Description Content about Toulouse. This includes coverage of topics such as local politics, crime, weather, and community events. It also includes coverage of local businesses, schools, and sports teams.
	Aeterna FR \| Politics	Standard
	Description Content about politics, including coverage of parliamentary proceedings, political parties, and election campaigns. Suitable for news outlets and political organizations.
	Aeterna FR \| Politics - Foreign Affairs	Standard
	Description Content about foreign affairs such as international politics, diplomacy, security, trade and economic relations, as well as major international events and trends.
	Aeterna FR \| Real Estate	Standard
	Description Content about buying, selling, and renting of property, as well as construction, zoning, and development. Including updates on housing market conditions, property prices, and mortgage rates
	Aeterna FR \| Science	Standard
	Description Content about scientific research and discoveries, including news, interviews with experts, and explanations of complex scientific concepts. Suitable for science museums, educational brands, and research organizations.
	Aeterna FR \| Science - Weather	Standard
	Description Weather forecasts and weather related news
	Aeterna FR \| Seasonal \| Autumn	Seasonal
	Description Content about autumn, including topics such as fall fashion, home decor, outdoor activities, and harvest-related content. Advertisers in the fashion, home goods, and travel industries, as well as companies offering products and services related to autumn, may find it suitable for targeting individuals seeking inspiration and information about the autumn season.
	Aeterna FR \| Seasonal \| Spring	Seasonal
	Description Content about spring, including topics such as spring fashion, home decor, gardening, and outdoor activities. Advertisers in the fashion, home goods, and travel industries, as well as companies offering products and services related to spring, may find it suitable for targeting individuals seeking inspiration and information about the spring season.
	Aeterna FR \| Seasonal \| Summer	Seasonal
	Description Content about summer, including topics such as summer fashion, travel, outdoor activities, and beach-related content. Advertisers in the fashion, travel, and recreation industries, as well as companies offering products and services related to summer, may find it suitable for targeting individuals seeking inspiration and information about the summer season.
	Aeterna FR \| Seasonal \| Winter	Seasonal
	Description Content about winter, including topics such as winter fashion, holiday traditions, and winter sports. Advertisers in the fashion, travel, and recreation industries, as well as companies offering products and services related to winter, may find it suitable for targeting individuals seeking inspiration and information about the winter season.
	Aeterna FR \| Shopping	Standard
	Description Content about shopping, including product reviews, shopping guides, and deals. Suitable for brands in the retail and e-commerce space.
	Aeterna FR \| Social Media and Communication	Standard
	Description Content about social media and communication.
	Aeterna FR \| Sports	Standard
	Description Broad category segment, containing content on all sports types including news, fixtures, results, teams and athletes. In French
	Aeterna FR \| Sports - Basketball	Standard
	Description Identifies content related to domestic and international basketball, including game highlights, player profiles, team news, and basketball-related products and services.
	Aeterna FR \| Sports - Football	Standard
	Description Identifies content related to football, including match highlights, player interviews, team news, and analysis of games and strategies.
	Aeterna FR \| Sports - Horse Racing	Standard
	Description Content about horse racing events, training, breeding and related news. Suitable for horse racing tracks, breeders, trainers and related sports brands.
	Aeterna FR \| Sports - Motorsports	Standard
	Description Identifies content related to motorsports, including news, updates, and information about various motor racing events, teams, drivers, and related products and services.
	Aeterna FR \| Sports - Tennis	Standard
	Description Identifies content discussing tennis, including news, updates, player profiles, tournament coverage, and tennis-related products and services.
	Aeterna FR \| Style and Fashion	Standard
	Description Content about the industry of clothing, footwear, and accessories, including the latest fashion trends, designers, and fashion shows.
	Aeterna FR \| Style and Fashion - Beauty	Standard
	Description Content about the industry of personal grooming, cosmetics, and fashion, including makeup, skincare, hair care, fragrance, and personal care products. They include updates on the latest beauty trends, product launches, and beauty influencers.
	Aeterna FR \| Technology and Computing	Standard
	Description Content about technology and computing, including product reviews, news, and tutorials. Suitable for technology brands, software companies, and online retailers.
	Aeterna FR \| Technology and Computing - Phones	Standard
	Description Identifies content related to technology and computing, specifically focusing on mobile phones, including reviews, news, and updates on the latest models, features, and accessories.
	Aeterna FR \| Traffic and Transport	Standard
	Description Content about the movement of people and goods, such as cars, buses, trains, and airplanes. These topics include traffic flow and congestion, road safety, public transportation systems, infrastructure development, and logistics.
	Aeterna FR \| Traffic and Transport - Infrastructure	Standard
	Description Content about the basic functioning of a society or community, such as roads, bridges, airports, ports, and public transit systems.
	Aeterna FR \| Travel	Standard
	Description Content about travelling and tourism, in French
	Aeterna FR \| Trending	Standard
	Description Identifies current and popular topics that are being widely discussed and shared, including news, events, and viral content.
	Aeterna FR \| Well Being	Standard
	Description Content related to physical and mental well-being, including health tips, self-care practices, and wellness trends. Suitable for brands related to hospital, health, fitness, and personal care.
	Aeterna FR \| Well Being - Healthcare	Standard
	Description Content about medical services, health policies and public health issues. This includes coverage of health care reform, advances in medical research, and updates on the latest treatments and medications.
	Aeterna IT \| Automotive	Standard
	Description Content about cars, motorcycles, and other vehicles, including reviews, news, and technical information. Suitable for automotive brands and accessories.
	Aeterna IT \| Books and Literature	Standard
	Description Literary related content such as prizes, authors, bookstores, readings, releases
	Aeterna IT \| Business and Finance	Standard
	Description Content about business and finance, including corporate news, market analysis, and investment advice. Suitable for a wide range of advertisers, including financial services companies, banks, and business media outlets.
	Aeterna IT \| Business and Finance - Agriculture	Standard
	Description News and developments related to agribusiness and agriculture content
	Aeterna IT \| Business and Finance - Energy	Standard
	Description Energy sources, alternatives, politics, shortages and related content
	Aeterna IT \| Business and Finance - Investing	Standard
	Description Content about investing, including stock market analysis, financial advice, and investment product reviews.
	Aeterna IT \| Business and Finance - Personal Finance	Standard
	Description Business & Finance subclassifier, personal finance loans, personal banking, mortgages and related content
	Aeterna IT \| Careers	Standard
	Description Career advice, news, professional development, open positions, and related content.
	Aeterna IT \| Culture	Standard
	Description Content about cultural topics, including art, literature, theater, and film. Suitable for art galleries, museums, and cultural institutions.
	Aeterna IT \| Culture - Film	Standard
	Description Film industry and festivals, releases, critiques content
	Aeterna IT \| Culture - Fine Art	Standard
	Description Culture subclassifier Fine Art : sculpture, painting, performance and installation art related content
	Aeterna IT \| Culture - Theatre	Standard
	Description Culture theatre subclassifier, theatre releases and news, theatre-industry and prominent persons related news
	Aeterna IT \| Education	Standard
	Description Content about education and educational services, such as grammar and math
	Aeterna IT \| Entertainment	Standard
	Description Entertainment-related content, shows, celebrity, music & film industry news
	Aeterna IT \| Entertainment - Celebrities	Standard
	Description Entertainment subclassifier celebrities, celebrity news and gossip content
	Aeterna IT \| Entertainment - Events and Attractions	Standard
	Description Content about events and happenings in the entertainment industry, including concert and festival coverage. Suitable for event planning companies, music and entertainment venues, and entertainment-related brands.
	Aeterna IT \| Entertainment - Film and TV	Standard
	Description Entertainment subclassifier Film & TV, releases for series and film franchises stars, gossip and news
	Aeterna IT \| Entertainment - Music	Standard
	Description Music industry news, reviews and related content
	Aeterna IT \| Environment	Standard
	Description Content related to the natural world and human impact on it, such as climate change, pollution, natural disasters and conservation efforts. Also including environmental issues and the actions being taken to address them. Suitable for environmental organizations and eco-friendly brands.
	Aeterna IT \| Environment - Natural Disasters	Standard
	Description Natural disaster news consequences or risks
	Aeterna IT \| Environment - Sustainability	Standard
	Description Content pertaining to sustainable growth and development, or critique of sustainability
	Aeterna IT \| Family	Standard
	Description Parenting, pregnancy and family-specific content
	Aeterna IT \| Food and Drink	Standard
	Description Content about food and drink, including recipes, restaurant reviews, and drink recommendations. Suitable for food and beverage brands, grocery stores, and kitchenware companies.
	Aeterna IT \| Gaming	Standard
	Description Content about gaming, including news, reviews and walk-throughs. Suitable for gaming companies, gaming hardware manufacturers, and streaming platforms.
	Aeterna IT \| Gaming - Casual Games	Standard
	Description Content about casual games targeting a mass market audience
	Aeterna IT \| Home and Garden	Standard
	Description Content related to home improvement, decorating, and landscaping, including DIY projects, product reviews, and inspiration for home decor. Suitable for home improvement stores and home decor retailers.
	Aeterna IT \| Lifestyle	Standard
	Description Content that relates to general lifestyle topics, such as health and wellness, personal development, and home and family. Suitable for a wide range of advertisers, including retailers, personal care brands, and home goods companies.
	Aeterna IT \| News	Standard
	Description General news content in italian
	Aeterna IT \| News - Bari	Standard
	Description City of Bari and Puglia-specific content.
	Aeterna IT \| News - Bologna	Standard
	Description News subclassifier - city of Bologna-specific content.
	Aeterna IT \| News - Catania	Standard
	Description City of Catania and Sicily-specific content.
	Aeterna IT \| News - Emergency Services	Standard
	Description Content about public protection & emergency services, e.g police, firefighting and hospitals.
	Aeterna IT \| News - Firenze	Standard
	Description City of Florence-specific content.
	Aeterna IT \| News - Genova	Standard
	Description City of Genova-specific content.
	Aeterna IT \| News - Milano	Standard
	Description City of Milano-specific content.
	Aeterna IT \| News - Napoli	Standard
	Description News subclassifier - city of Naples-specific content.
	Aeterna IT \| News - Palermo	Standard
	Description City of Palermo and Sicily-specific content.
	Aeterna IT \| News - Roma	Standard
	Description News subclassifier - city of Rome-specific content.
	Aeterna IT \| News - Torino	Standard
	Description City of Turin-specific content.
	Aeterna IT \| Politics	Standard
	Description Identifies content discussing political news, including government policies, elections, international relations, and political commentary and analysis.
	Aeterna IT \| Politics - Foreign Affairs	Standard
	Description Identifies content discussing international relations, diplomatic affairs, and political developments between different countries and regions around the world. This segment includes news on global conflicts, international agreements, foreign policy decisions, and the interactions between nations.
	Aeterna IT \| Real Estate	Standard
	Description Real estate news, acquisitions, housing and related
	Aeterna IT \| Science	Standard
	Description Science, research, and scientific breakthrough news or related content
	Aeterna IT \| Science - Weather	Standard
	Description Articles that cover the latest weather forecasts, weather-related news, and analysis of extreme weather events. Suitable for climate-related companies, outdoor retailers, and insurance companies.
	Aeterna IT \| Seasonal \| Autumn	Seasonal
	Description Seasonal - Autumnal content, content relating to the Fall
	Aeterna IT \| Seasonal \| Spring	Seasonal
	Description Seasonal-springtime, content relating to the spring season
	Aeterna IT \| Seasonal \| Summer	Seasonal
	Description Seasonal-summertime content, relating to the summer months
	Aeterna IT \| Seasonal \| Winter	Seasonal
	Description Seasonal-wintertime, content relating to the winter months
	Aeterna IT \| Shopping	Standard
	Description Content about shopping, including product reviews, shopping guides, and deals. Suitable for brands in the retail and e-commerce space.
	Aeterna IT \| Social Media and Communication	Standard
	Description Content about social media and communication services
	Aeterna IT \| Sports	Standard
	Description Content about a variety of sports and sports-related topics, including training, equipment, events, and notable athletes. Suitable for sports gear and apparel brands, sports nutrition companies, and event ticket sellers.
	Aeterna IT \| Sports - Football	Standard
	Description Content about football matches, scores, and news. Suitable for football teams, sports apparel, and equipment brands.
	Aeterna IT \| Sports - Motorsports	Standard
	Description Identifies content discussing motorsports, such as formula 1, car racing and motorcycle racing. Suitable for advertisers in the automotive, motorsports, and sporting goods industry.
	Aeterna IT \| Style and Fashion	Standard
	Description Style, fashion news including high and fast fashion news
	Aeterna IT \| Style and Fashion - Beauty	Standard
	Description Beauty industry related news, tutorials, products and related content
	Aeterna IT \| Technology and Computing	Standard
	Description Content about technology and computing, including product reviews, news, tutorials and policies
	Aeterna IT \| Traffic and Transport	Standard
	Description Traffic, routes, logistics, infrastructure planning, accidents and related content
	Aeterna IT \| Traffic and Transport - Infrastructure	Standard
	Description Traffic and Transport subclassifier: Infastructure, roads, motorways, ports, airports, bridges, railroad related content
	Aeterna IT \| Travel	Standard
	Description Content about traveling, including destination guides, travel tips, and reviews of hotels and resorts. Suitable for brands in the travel and hospitality industry.
	Aeterna IT \| Well Being	Standard
	Description Content related to physical and mental well-being, including health tips, self-care practices, and wellness trends. Suitable for brands related to health, fitness, and personal care.
	Aeterna IT \| Well Being - Healthcare	Standard
	Description Healthcare news, policy, and related content
	Aeterna SV \| Automotive	Standard
	Description Content about cars, motorcycles, and other vehicles, including reviews, news, and technical information. Suitable for automotive brands and accessories.
	Aeterna SV \| Automotive - Electric Vehicles	Standard
	Description Content about electric vehicles, including reviews, news, and comparisons. Suitable for electric vehicle manufacturers, charging station providers, and automotive technology companies.
	Aeterna SV \| Books and Literature	Standard
	Description Content about books and literature, in Swedish
	Aeterna SV \| Business and Finance	Standard
	Description Broad category segment about business & finance, including corporate news, market analysis, and investment advice. Suitable for a wide range of advertisers, including financial services companies, banks, and business media outlets.
	Aeterna SV \| Business and Finance - Agriculture	Standard
	Description Articles about agriculture, farming, and the food industry, including coverage of the latest trends and technologies in agriculture, as well as analysis of the economic and political factors that affect the industry. Suitable for agricultural equipment manufacturers, seed companies, and agribusinesses.
	Aeterna SV \| Business and Finance - Banking	Standard
	Description Content about the financial sector, including banks, credit unions, and other financial institutions. This coverage includes news about banking regulations, mergers and acquisitions, financial performance, and controversies surrounding the industry.
	Aeterna SV \| Business and Finance - Energy	Standard
	Description Content about the production and distribution of energy sources, such as oil, coal, natural gas, nuclear, and renewable energy sources like solar, wind, and hydro power.
	Aeterna SV \| Business and Finance - Inflation	Standard
	Description Content about inflation and the increase in general price level of goods and services.
	Aeterna SV \| Business and Finance - Insurances	Standard
	Description Articles and content about insurance policies, coverage, and claims. Suitable for insurance providers.
	Aeterna SV \| Business and Finance - Investing	Standard
	Description Content about investing, including stock market analysis, financial advice, and investment product reviews. Suitable for financial services companies, investment platforms, and financial media outlets.
	Aeterna SV \| Business and Finance - Logistics	Standard
	Description Content about shipping, transportation, supply chain management and inventory control.
	Aeterna SV \| Business and Finance - Personal Finance	Standard
	Description Content about a wide range of personal finance topics, such as budgeting, saving for retirement, paying off debt, and understanding credit scores.
	Aeterna SV \| Business and Finance - Small Enterprises	Standard
	Description Content about small enterprises, including entrepreneurship, business strategy, marketing, finance, and management. Advertisers in the finance, accounting, small business support, and business software industries, as well as companies offering business-related products and services to small business owners, may find it suitable.
	Aeterna SV \| Careers	Standard
	Description Content about the job market, employment trends, and career development. This includes coverage of job openings and job market conditions, as well as updates on the latest hiring trends and salary information.
	Aeterna SV \| Careers - Unions	Standard
	Description Identifies content discussing careers and unions, such as labor rights, collective bargaining, job market trends, and employment opportunities within unionized industries.
	Aeterna SV \| Culture	Standard
	Description Content about culture, in Swedish
	Aeterna SV \| Culture - Cultural Diversity	Standard
	Description Identifies content discussing cultural diversity, including topics such as multiculturalism, inclusion, cultural traditions, and global perspectives.
	Aeterna SV \| Culture - Fine Art	Standard
	Description Content about the fine art, including artists, museums, and galleries. Suitable for art, culture, and entertainment brands.
	Aeterna SV \| Education	Standard
	Description Content about education, such as university studies, highschool and subjects in Swedish.
	Aeterna SV \| Entertainment	Standard
	Description Broad category segment containing content on all types of entertainment, including topics such as film & TV, music, celebrities and theater, in English
	Aeterna SV \| Entertainment - Celebrities	Standard
	Description This segment is made up of articles discussing the latest news and gossip on famous personalities. Perfect for brands in the entertainment industry.
	Aeterna SV \| Entertainment - Events and Attractions	Standard
	Description Content about events and happenings in the entertainment industry, including concert and festival coverage, movie and TV reviews, and interviews with celebrities. Suitable for event planning companies, music and entertainment venues, and entertainment-related brands.
	Aeterna SV \| Entertainment - Film and TV	Standard
	Description Content about film and television, including topics such as movie and TV show reviews, celebrity news, and behind-the-scenes content. Advertisers in the entertainment, media, and streaming industries, as well as companies offering products and services related to film and TV, may find it suitable for targeting individuals with an interest in movies and television.
	Aeterna SV \| Entertainment - Music	Standard
	Description Content about music, including topics such as album reviews, artist news, and concerts. Advertisers in the entertainment, music, and media industries, as well as companies offering products and services related to music, may find it suitable for targeting individuals with an interest in music and the music industry.
	Aeterna SV \| Entertainment - Royalties	Standard
	Description Content about royal families, in Swedish
	Aeterna SV \| Environment	Standard
	Description Content related to the natural world and human impact on it, such as climate change, pollution, and conservation efforts. Also including environmental issues and the actions being taken to address them.
	Aeterna SV \| Environment - Sustainability	Standard
	Description Content about the long-term well-being of the planet such as the challenges we face and the actions that can be taken to address them
	Aeterna SV \| Family	Standard
	Description Content pertaining to family-related topics such as parenting, relationships, and family-friendly activities. Advertisers targeting families or those in the parenting and family-oriented industries may find this segment relevant.
	Aeterna SV \| Family - Parenting	Standard
	Description Identifies content discussing family and parenting, such as parenting advice, child development, family-oriented activities, and products and services for families.
	Aeterna SV \| Family - Weddings	Standard
	Description Content about weddings.
	Aeterna SV \| Food and Drink	Standard
	Description Content about Food & Drink such as kitchen, restaurants, recipes and beverages, in Swedish
	Aeterna SV \| Gaming	Standard
	Description Content about gaming, including news, reviews, and walkthroughs. Suitable for gaming companies, gaming hardware manufacturers, and streaming platforms.
	Aeterna SV \| Hobbies and Interests	Standard
	Description Content about different hobbies, interests and ways of spending free time, in Swedish
	Aeterna SV \| Home and Garden	Standard
	Description Content related to home improvement, decorating, and landscaping, including DIY projects, product reviews, and inspiration for home decor. Suitable for home improvement stores and home decor retailers.
	Aeterna SV \| Home and Garden - Gardening	Standard
	Description Content about gardening.
	Aeterna SV \| Home and Garden - Interior	Standard
	Description Content about interior design, home decorating, and DIY home improvement. Suitable for furniture and home decor brands.
	Aeterna SV \| Home and Garden - Renovations	Standard
	Description Content related to improving and updating residential properties, including DIY renovation projects, home improvement tips, and gardening ideas to enhance the functionality and aesthetic appeal of homes and outdoor spaces.
	Aeterna SV \| Lifestyle	Standard
	Description Content about lifestyle.
	Aeterna SV \| Lifestyle - Boating	Standard
	Description Identifies content discussing boating, boat types, maintenance, safety, regulations and destinations. Suitable for advertisers in the boating industry, boating equipment and services, boating-related travel, and more who want to align their advertising with the interests of their target audience.
	Aeterna SV \| Lifestyle - Yoga and Meditation	Standard
	Description Identifies content related to yoga and meditation, including tips, techniques, benefits, and products for a healthy and balanced lifestyle.
	Aeterna SV \| News	Standard
	Description Content about current events, politics, entertainment, sports, and other news-related topics. Advertisers such as media outlets, news organizations, and companies offering products and services related to current events may find it suitable for targeting individuals interested in staying informed about the world around them.
	Aeterna SV \| News - Disasters	Standard
	Description Content about natural, man-made and technological disasters that affect communities, cause damage and result in loss of life or injury. Ideal for humanitarian organisations.
	Aeterna SV \| News - Europe	Standard
	Description News about Europe, in Swedish
	Aeterna SV \| News - Public Sector	Standard
	Description News content about policy decisions, legislative changes, elections, and controversies involving government officials and agencies public services such as healthcare, education, and transportation.
	Aeterna SV \| News - Umea	Standard
	Description This segment covers news related to the city of Umeå, Sweden. Advertisers such as local businesses, media outlets, and city organizations may find it suitable for targeting individuals interested in staying updated on the latest news and events in Umeå.
	Aeterna SV \| News - Vasterbotten	Standard
	Description Content about vasterbotten.
	Aeterna SV \| Pets	Standard
	Description Content about pet ownership, including pet care tips, product reviews, and advice on training and behavior. Suitable for pet supply stores, veterinary clinics, and pet-related brands.
	Aeterna SV \| Politics	Standard
	Description Content about elections, government policies, legislative debates, and political scandals.
	Aeterna SV \| Politics - Equality	Standard
	Description Identifies content discussing political issues related to equality, such as social justice, civil rights, gender equality, and equal opportunities for all individuals.
	Aeterna SV \| Politics - Foreign Affairs	Standard
	Description Content about foreign affairs such as international politics, diplomacy, security, trade and economic relations, as well as major international events and trends.
	Aeterna SV \| Politics - Law	Standard
	Description Content about law and legislation including crime and punishment, current events, policy analysis, and legal news.
	Aeterna SV \| Politics - Swedish Politics	Standard
	Description Coverage and reporting of political events, issues, and personalities that are specific to Sweden. This include coverage of elections, government policies, legislative debates, and political scandals
	Aeterna SV \| Real Estate	Standard
	Description Content about buying, selling, and renting of property, as well as construction, zoning, and development. Including updates on housing market conditions, property prices, and mortgage rates
	Aeterna SV \| Religion and Spirituality - Astrology	Standard
	Description Identifies content discussing various aspects of spirituality, with a focus on astrology, including horoscopes, zodiac signs, astrological predictions, and spiritual practices related to astrology.
	Aeterna SV \| Science	Standard
	Description Content about science.
	Aeterna SV \| Science - Weather	Standard
	Description Content about weather, such as forecasts e.g. in Swedish
	Aeterna SV \| Seasonal \| Black Friday	Seasonal
	Description Content about black friday.
	Aeterna SV \| Seasonal \| Christmas	Seasonal
	Description Christmas-themed content, such as gift guides, holiday recipes, and festive decor ideas. Suitable for retailers and brands looking to promote holiday-related products.
	Aeterna SV \| Seasonal \| Easter	Seasonal
	Description Content related to Easter holidays.
	Aeterna SV \| Seasonal \| Nobel Prize	Seasonal
	Description Content about the Nobel prize, in Swedish
	Aeterna SV \| Seasonal \| Sports - Football World Cup	Seasonal
	Description Content related to the FIFA World Cup, including team and player news, match coverage and analysis, and fan engagement. Suitable for sports and entertainment brands, as well as official World Cup sponsors.
	Aeterna SV \| Seasonal \| Sports - Olympics	Seasonal
	Description Identifies content related to both winter and summer Olympics, including news, updates, and highlights from various Olympic sports, athletes, events, and competitions.
	Aeterna SV \| Seasonal \| Summer	Seasonal
	Description Content about summer.
	Aeterna SV \| Shopping	Standard
	Description Content about shopping, including product reviews, shopping guides, and deals. Suitable for brands in the retail and e-commerce space.
	Aeterna SV \| Social Media and Communication	Standard
	Description Content about the use of online platforms that allow individuals and influencers to connect, share information and communicate with each other. Examples include Facebook, Twitter, Instagram, and LinkedIn.
	Aeterna SV \| Sports	Standard
	Description Content about a variety of sports and sports-related topics, including training, equipment, events, and notable athletes. Suitable for sports gear and apparel brands, sports nutrition companies, and event ticket sellers.
	Aeterna SV \| Sports - Athletics	Standard
	Description Identifies content related to athletic sports, including news, updates, events, and information about various sports disciplines, athletes, competitions, and sports-related products and services.
	Aeterna SV \| Sports - Combat Sports	Standard
	Description Content about martial arts, boxing, wrestling and other combat sports. Suitable for gyms, martial arts schools and sports equipment brands.
	Aeterna SV \| Sports - Football	Standard
	Description Content about football matches, scores, and news. Suitable for football teams, sports apparel, and equipment brands.
	Aeterna SV \| Sports - Golf	Standard
	Description Content about the sport golf, in Swedish
	Aeterna SV \| Sports - Horse Racing	Standard
	Description Content about horse racing events, training, breeding and related news. Suitable for horse racing tracks, breeders, trainers and related sports brands.
	Aeterna SV \| Sports - Horseback Riding	Standard
	Description Identifies content related to horseback riding, including news, tips, and information on horse breeds, riding techniques, equestrian events, and horseback riding equipment and apparel.
	Aeterna SV \| Sports - Ice Hockey	Standard
	Description Content about Ice hockey, in Swedish
	Aeterna SV \| Sports - Motorsports	Standard
	Description Identifies content discussing motorsports, such as car racing, motorcycle racing, and more. Suitable for advertisers in the automotive, motorsports, and sporting goods industry who want to align their advertising with the interests of their target audience.
	Aeterna SV \| Sports - Scuba Diving	Standard
	Description Content about scuba diving.
	Aeterna SV \| Sports - Skiing	Standard
	Description Content about skiing, both cross-country and alpine
	Aeterna SV \| Sports - Tennis	Standard
	Description Content about tennis
	Aeterna SV \| Style and Fashion	Standard
	Description Content about the industry of clothing, footwear, and accessories, including the latest fashion trends, designers, and fashion shows.
	Aeterna SV \| Style and Fashion - Skincare	Standard
	Description Identifies content discussing skincare tips, beauty routines, product reviews, and fashion trends related to skincare and personal grooming.
	Aeterna SV \| Technology and Computing	Standard
	Description Content about technology and computing, including product reviews, news, and tutorials. Suitable for technology brands, software companies, and online retailers.
	Aeterna SV \| Technology and Computing - Innovation	Standard
	Description This content provides the latest updates in tech and computing, including artificial intelligence, the Internet of Things, cloud computing, virtual reality, and cybersecurity. Articles range from news, reviews, trends, and analyses, to interviews with industry leaders. Suitable for those in tech and computing industries aiming to engage with a tech-literate audience.
	Aeterna SV \| Traffic and Transport	Standard
	Description Content about the movement of people and goods, such as cars, buses, trains, and airplanes. These topics include traffic flow and congestion, road safety, public transportation systems, infrastructure development, and logistics.
	Aeterna SV \| Travel	Standard
	Description Content about domestic and international travelling, e.g. leisure, business, popular destinations and hotels, in Swedish
	Aeterna SV \| War and Conflicts	Standard
	Description Identifies content discussing wars, conflicts, and geopolitical events, including news about military actions, international relations, and peacekeeping efforts.
	Aeterna SV \| Well Being	Standard
	Description Content about well-being, physical- and mental health, in Swedish.
	Aeterna SV \| Well Being - Fitness	Standard
	Description Content discussing health and fitness, such as nutrition, exercise plans, and wellness products and services. Suitable for advertisers in the health, fitness, and wellness industries.
	Aeterna SV \| Well Being - Hospitals	Standard
	Description Content about medical services, health policies and public health issues. This includes coverage of health care reform, advances in medical research, and updates on the latest treatments and medications.
	Aeterna SV \| Well Being - Weight Loss	Standard
	Description Content about health and losing weight, in Swedish

Our Products / Aeterna Labs analyses and categorises web content to provide contextual segments. This page lists our publicly available segments, which can be used through Xandr, Pubmatic and Equativ.

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